A Trade Fair has been known to provide numerous avenues for businesses that hope to create awareness with a direct impact-impression sown in the minds of an individual, a group, state, country an even the world.
This year, Nigeria hosted a roadshow to get ready for the forthcoming Intra-African Trade Fair, IATF, second edition slated to hold in Durban, South Africa, between November 15 and 21, 2021.
Clearly, the goal of the organizers is partly bent on creating a fair competitive business environment where local manufacturers are availed the opportunity to mingle with their international counterparts and exchange ideas and tap from the rich and versed resources the project has to offer to participants.
Pushing the notion further from this part of the continent, the African Export-Import Bank, Afreximbank, made a sacrificial move to engage the Federal Government of Nigeria, urging them to coordinate the effective participation of both the private and public sectors respectively.
On Monday, the Bank’s Executive Vice President, Corporate Governance and Legal Services, Dr George Elombi, made the announcement at the occasion of the Nigeria Roadshow in Lagos.
What to Expect from the Trade Fair
The general idea of the event is to see to the promotion of trading and investment activities within the African Continent, as the African Union Commission would be playing a major role to facilitate the realization of the trade fair.
Without any intension of hyping the programme, some of the main attractions in the course of the event would feature an overwhelming Forty-Billion worth of the United States Dollars and would be available in some forms of trade and investment deal categories.
Also, as the nation’s economy is in a really bad shape and hopes to gradually regain a favourable position in the world’s ratings of well-performing economies, the bank has advised the need for Nigeria to key into the whole opportunity offered by the exhibition.
He revealed that the IATF would also attract over one thousand exhibitors, and about ten thousand visitors, buyers and conference participants from all fifty-five African countries, and the world.
“To date, there are about 600 signed up exhibitors out of a target of about 1,100 exhibitors. This constitutes 55 per cent overall uptake of IATF 2021 exhibition space. The number of signed up Nigerian exhibitors is still low and we call on the business community and the public sector to take up exhibition spaces to ensure that Nigeria is fully represented at IATF 2021,” he said.
To register for the event, simply visit the IATF 2021 website to see the opportunities available to grow your business and take it to the next height.